Foot Traffic Framework Academy

I’m guessing you didn’t start your local business just to stand around in an empty storefront all day…

I bet you didn’t start it because you wanted to scroll through Instagram every day and live vicariously through other businesses who are killing it. And I’m also willing to guess you didn’t start this because you wanted to hear "I didn't know you were here" from the 2 looky-loos that do wander in off the street.

YOU'RE RIGHT, AND I'M READY TO FIX IT NOW!

IT'S TIME TO START MARKETING YOUR LOCAL BUSINESS THE RIGHT WAY.

And, may I add, the easier way?

It’s time to master your message, understand your customer, automate your content creation, and consistently generate real foot traffic! That’s quite the order, right?

Get my tried-and-true, the complete package, the one, the only signature program for local business owners who want everything they need to finally be successful with their marketing…

…in one program ready to help you create a simple, easy-to-execute strategy and bring in more sales with ease!

Because you don’t and shouldn’t have to band-aid your marketing together with a bunch of outdated advice.

This is training specifically for local businesses, no fluff, no hacks, and no funny business. We're going to get at the root of what hasn't been working with your marketing and fix it so you get more sales FAST!

"Kaitlyn is a marketing star who is uniquely qualified to help small business create strategies to amplify their brand's message in order to scale. Unlike other marketing firms who only do social media, or email, or web design, Kaitlyn has the expertise to work collaboratively with founders and small teams on a wide range of marketing initiatives. She is smart, creative, technologically savvy, professional, and an absolute pleasure to work with." - Lee

THIS IS EXACTLY WHAT I NEED!

So, here's the thing...

At the end of the day, being good at running your business is only going to get you so far.

It doesn't matter how good you are at what you do, or how effective you are at making sales when a customer is right in front of you. It doesn't matter how amazing you are at running your business if you have no one coming in the door...

The reality is that most business owners are already wearing too many hats, and being the best marketer for our business is rarely a hat we know how use effectively.

Most business owners aren't marketers. THAT'S OK!

There's a BIG learning curve to creating and launching a successful brick & mortar marketing strategy…and common (costly) mistakes and pitfalls you’ll want to avoid!

Did I grab your attention now? Good.

The ingredients for a local marketing strategy that gets you more than just a couple of likes from your mom are quite simple…

(Assuming you want this business to last for years to come and you’re willing to do the work)

1 » You have a message that real customers recognize and connect with.

People love who you are, what you do, what you sell, and what you stand for. They look forward to your emails, they love it when you post, and they can’t wait to engage with you on social media. They love to buy what you’re selling and are always in your corner. You’ve built a solid connection with your local customers and they adore you.

2 » Every day you wake up to new growth inside your business.

Whether it’s growth on social media, your email list, or sales… it doesn’t matter. It’s always happening and you are here for it! You’ve built your marketing like a well-oiled machine and every morning when you wake up, you feel giddy, because you know there’s something good waiting for you.

3 » You always know how to keep bringing in new customers.

You'll have a system that ensures you always know exactly what is working and why. Gone are the days of throwing resources at something hoping it works. So you'll feel confident navigating changes in the economy or the latest algorithm update.

Done correctly, these 3 pieces work together to take your business to a place of consistent growth, profit, and long-term success...

But let's look at these ingredients in detail real quick...

⬇️ THIS IS IMPORTANT ⬇️

Marketing a local business - especially when you’re not even sure exactly who your ideal customer is, how to get their attention with your marketing, what platforms are even going to be worth your time, and all of those things - can be tough.

Half of the time, you don’t show up at all, and the other half you just put out whatever content you can and just pray its going to work.

The statistics are unbelievably high that a customer is going to buy from the business they see most often, so when we don't show up in the right place (or at all) that's why we miss out on sales.

It’s okay. We’ve all been there.

But you didn’t start a business just to stand around in an empty storefront all day, right?

The thing is, if you’re not using messaging with a solid understanding of why your customers are connecting to your exact business - how is your marketing ever going to be truly effective?

Without a doubt, the best money I've spent to give myself the needed knowledge to get my business noticed and succeed!

____ Wayne S

These marketing strategies really worked for me! In one month, I've increased my traffic 3 fold just by following the methods laid out in the trainings.

____ Tejon House

There is a huge difference between a business owner who is committed to a real strategy and an owner who is looking for quick fixes and just trying whatever feels like it might work.

Which do you think brings in customers and sales?

Come closer and listen to this. 📢

All of your attempts at radio, billboards, offering discounts, running ads, posting on social media, hosting events, etc. etc. will fall by the wayside if you continue to keep looking for more shiny objects without any sort of actual strategy in place.

I’m assuming that isn’t a risk you’re willing to take. And this is only a part of it!

You see, my friend, your customers will buy from you over and over again because of HOW YOU CONNECT WITH THEM..

Not because of the pretty colors you use.

Not because of the photos you have on your Instagram feed or on your website.

And not because you’ve been working so hard behind the scenes…

Sure those help, in a sense, but they’re not the main drivers. What are they buying then?

YOU.

I’m so passionate about this because I see business owners waste SO MUCH TIME trying to find quick fixes instead of connecting with real customers and bringing in sales...

And then they're just digging deeper and deeper into a financial hole, offering more discounts and having more days without making a profit.

Is that a risk you’re willing to take? I know, me neither.

I KNOW YOU'RE SMART. AND YOU GET ALL OF THAT.

SO, YOU MAY BE WONDERING...

“Okay, I’ll stop looking for shiny objects. I’ll focus on customer connection. But then what? How do I get SALES!?”

💸 The million-dollar question.💸

I’m about to either completely alleviate your mind and make you feel a thousand times better or I’m going to send you off to another marketer who believes in expending all your resources on paid ads or 10,000 followers… (so not my thing)

If you’re still here, great. I have something to say and you’re going to like it. ⬇️

Since there are no magic beans you can just throw out and have them magically sprout into a giant success story, and you have ZERO CONTROL if someone (a random stranger on the internet mind you) decides to follow you and buy online from you or not, we’re not going to worry about it. 😊 Easy as that.

That’s right. I said it. Don’t worry about it.

Because when you stop to think about it, is that what you signed up for? Worry, stress, and overwhelm?

Probably not.

And when you think even more about it. That worry, stress, and overwhelm you’ve been feeling? It’s probably not attracting customers either.

Which begs the question:

Are you willing to let go of that piece (the worry piece) and focus on building your business and your marketing strategy with a positive long-term vision in mind? Full of customers, profit, and safety?

Thought so.

Another reason why this concept and method works is…

You’re not sitting there twiddling your thumbs and waiting for customers to come into your storefront.

You’re building a business. So after you’re set up for customers to discover you - you’re also going to be perfecting your message AND strengthening the foundation of your business so you can get as many people in your storefront as possible!

What if you could:

>>> Learn the ropes from someone who’s built a multi-six-figure marketing agency, been a local business owner since 2007, while also successfully managing multiple rental properties in 3 countries (and marketed ALL of these myself)

>>> Get everything (and I mean everything) you need to make sales every day and attract the ideal customers that you love to keep coming back over and over again

>>> Set yourself apart from the rest of the local businesses who don’t have the good stuff like you’re about to get 😉

I'M SO READY TO DO THIS!

Let’s talk about those results 💅🏻…

❤️ You’ll have an actual LEGIT marketing strategy that you set up yourself.

❤️ You’ll reach new customers every single day because you know how.

❤️ You’ll stop the feast-and-famine mode that so many local businesses are knee-deep in.

❤️ You’ll have more freedom to spend time doing things besides working on your business because you set it up with your smarty pants on.

❤️ You’re able to articulate (quite easily) how you help people because it comes second nature and people want what you provide.

❤️ You’ll open up your inbox in the morning with anticipation because there is always some kind of growth (email list, sales, orders, collaborations, etc.)

This is where I come into the story and completely take over I MEAN, super casually walk in with my notebook in one hand and about five different colors of Sharpie pens in the other. You never know…

Getting access to a coach (moi) who has been marketing exclusively for local businesses for years and who has all of the up-to-date material + insight and know-how that used to only be available inside my private coaching packages.

Until now.

This is the FIRST Time I've Ever Offered The #1 Method for Brick & Mortar Marketing that's PROVEN to Drive Foot Traffic & Sales for this price

Foot Traffic Framework Academy

GET IT FOR $997

Ready for Even Bigger, Faster Results?

Apply to Work With Me 1-on-1

The one-stop-shop, the original, curriculum for local business owners who want to actually make sales with their marketing, and keep bringing in their dream customers again and again.

This is my signature and completely step-by-step framework that will guide you to confidently create your strategy, set up your marketing, attract customers, and scale in just 90 days.

WHAT CAN YOU EXPECT?

My signature framework is broken out into Three 30 day chunks. Let’s break it down:

You will have a completely set up AND MAY I SAY LEGIT marketing strategy +

Establishing your connection-first messaging strategy
Designing your brand (or making sure your current branding is golden and good to go)
Creating a long-term foundation
Putting important templates into place that will soon start making you sales
Setting up your ROI tracking system so you know exactly what to focus on
and so much more!

You will be automating multiple ways to keep bringing customers to you +

Designing offers (not discounts) that customers love and really want to buy
Optimizing everything so ideal customers come faster
Learning new ways to bring in sales (no more DISCOUNTS!)
Establishing processes (with long-term vision!) to keep your business strong for years to come!
and so much more!

You will be creating a growth plan tailored to your business +

Scaling the RIGHT platforms (you know, the ones that have proven to bring in SALES!)
Learning how to delegate your marketing to an employee or agency so you can stop doing everything yourself!
Planning future marketing campaigns (stress-free!)
Building valuable brand equity through established data & processes!
and so much more!

What makes Foot Traffic Framework Academy so different from what’s already online??

A million things. But, here are the top 3 reasons why FTFA is different:

I used to build this framework for my clients and charge $25K but because I’ve been doing it with local businesses and seeing exactly what works over more than 15 years, I’ve been able to build it into FTFA and tell you exactly how to do it in your business the same way I would. This isn’t some random program I’m launching - this is the real deal.
I'm not a one-hit wonder coach or marketing agency focused only on selling clients into my programs. I’ve been marketing exclusively for local businesses for a while. Years. I didn’t make a quick buck and decide to make a course.

I created this because I wish I had it when I started my first business. I would have saved at least 3 years of my life. This program is my entire entrepreneurial journey that has been redesigned for you as a curriculum. I don’t leave anything out.

3. There’s nothing else like this. I have every template and the exact methods you’ll be using already built, you’re just going to be plugging it into your business. We cover everything. Nothing is left to the imagination. No up-sells. FTFA is the complete package.

Get the exact process for setting up your marketing to connect with customers, automating your content, and making SALES straight from someone who is doing it on a daily basis and has been for years. 👋🏻

Only a coach who’s generated multi-six figures while running multiple other businesses and taking care of a family can show you not only how to build and scale this thing BUT ALSO how to do it in the simplest and most effective way possible. Cause I don’t have time to waste and neither do you!

Get ready for sales, foot traffic, and growth without sacrificing your time and energy.

It’s time for:

🥳 Strategies that work and that you feel aligned to (I don’t teach viral reels or and any bro-marketing strategy for that matter)

🥳 Less hustle and more contentment - building a business is work - but it shouldn’t be built at the expense of your family and what’s important to you

🥳 Trusting the process and enjoying the middle part - not just the shiny object at the end of the timeline

OK, COUNT ME IN

And to make sure you feel fully supported - you’re also going to get:

💎 Sparkle bonus content! What the heck is that!? I’ve carefully and strategically placed special bonus content inside each phase of Foot Traffic Framework Academy that is going to take your experience to a whole new level! You’ll be surprised to see added content like:

Messaging & Call-to-Action templates
Creative Marketing 101
A course on using .AI for local businesses
Template to set up your website to create connection with customers
Social media classes to help you grow your presence online
Event marketing tutorials
Templated training on personal branding & confidence building (so you can feel great about being the face of your business)
And lots more!

👩🏽‍💻 Monthly Live Trainings + Access to support inside our private FTFA Community from me and hundreds of other local business owners just like you. Use the FTFA group for:

Answering questions and getting the help you need to move through the curriculum.
Share your wins and ideas inside the group so we can cheer you on!
Get feedback from your FTFA peers on your latest and greatest ideas!

🥳 Lifetime access so you don’t feel like you’re rushing against time. I got you. Plus:
You will always have the current version. If I update anything - you get it too. No matter when you joined.

That also includes the FTFA Community group - you have forever access to that too!

SOUNDS AMAZING, I'M IN!

Here’s what some of my amazing FTFA students are saying ⬇️

SOUNDS AMAZING, I'M IN!

FTFA will be perfect for you if…

✔ You’re ready to settle in and learn.

✔ You’re tired of downloading and relying on free content to get you from here to there.

✔ You’re in this for the long haul and you’re ready to roll up your sleeves and get to work.

✔ You’re resourceful and you believe everything is figure-out-able.

✔ You are ready to generate REAL SALES using a proven, templated marketing system

✔ You know this is your next big move to create more freedom, consistency, and income

✔ You know getting your strategy in order is exactly what you need to do to make sure you SUCCEED

✔ And… you already know if you had more clarity, accountability, support, feedback, and help… nothing would get in your way of creating and launching your own PROFITABLE Marketing strategy!

Foot Traffic Framework Academy is my baby. I’m so proud of it.

Seriously though. This beast of a program was started on a camping trip in 2016. Yes, my main camping supplies consisted of a notebook and pens. But that’s neither here nor there…

It’s what propelled me into the coaching space as an expert in building and scaling marketing for your local business.

It’s what’s gotten hundreds of business owners going and growing.

And it’s soon going to be the way for YOU to market and scale your business too.

Right now, if you’re like most local business owners, you’re probably attracted to a lot of shiny objects and you’re probably adding at least 5 things to your to-do list every day…

But, what if you decided to do something different? Just for a little while.

What if, for a few months, you spent your time focusing on building a strategy that stands the test of time?

What if you built a business that isn’t relying solely on the Instagram algorithm?

What if you built a business that doesn’t rely on you spending 8+ hours a day working on it?

What if you had a local business that brought in an income without trading hours for dollars, a handful of dream customers who keep coming back and tell everyone in their circle how much they love your business, and the freedom to actually work ON your business rather than in it?

What if you could be your own best boss ever and design a local business completely unique to you and your favorite customers?

I think it’s time you stepped into that new era.

Soooo, how much does this all cost?

Well, my friend, you could keep doing this on your own and see results in what, years maybe?

And you could print off all of the freebies you downloaded (in color because this is serious business), sort them all out, and create your own DIY curriculum. I mean that’s a possibility…

But then you’ll risk applying conflicting and outdated information to something that could so easily have been done if you had just listened to that Kaitlyn Shenouda chick… 🤔

… but I digress.

Or you could just grab everything you need in one shot. No guesswork. Just get it and start building. And save yourself a whole lot of time, money, and headaches.

The total value of my entire 20+ year entrepreneurial journey? A million? Ten grand? It’s pretty priceless actually. But for you 😍…

I am a firm believer in helping in any way I can. This is why I created payment plans that fit whatever you have going on in your life. Because I know this isn’t the only thing you have to pay for! Pick what works for you ⬇️ ⬇️ ⬇️

AFFORDABLE

$127

/MONTH FOR 12 MONTHS

Grab & commit to the 12 month payment plan.

GET STARTED TODAY

$997

ONE-TIME PAYMENT

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What's Inside?

GET IT FOR $997

The one-stop-shop, the original, curriculum for local business owners who want to actually make sales with their marketing, and keep bringing in their dream customers again and again.

This is my signature and completely step-by-step framework that will guide you to confidently create your strategy, set up your marketing, attract customers, and scale in just 90 days.